Why WebP for the web
WebP was developed for websites and is supported by all current browsers. Compared with PNG, it often cuts file size considerably while looking the same, which improves page speed and saves bandwidth. Unlike JPG, WebP keeps transparency, so it suits logos, product images on transparent backgrounds and UI graphics.
Things to keep in mind
WebP is great online but less suited as a working or archive format: some desktop programs, email clients or print services still don’t open it. Keep your original PNG as a master copy and use the WebP for publishing. If a CMS or theme already converts images automatically, you may not need to do it yourself.
How to convert
Drop the PNG above, WebP is selected, click “Convert” and download. The conversion runs with ImageMagick locally in your browser – no upload and no waiting for a server.